[PDF.15cp] Future Driven Library Marketing (Practical Program to Position and Market the Library As the Chosen Information Provider)

Future Driven Library Marketing (Practical Program to Position and Market the Library As the Chosen Information Provider)

[PDF.px74] Future Driven Library Marketing (Practical Program to Position and Market the Library As the Chosen Information Provider)

Future Driven Library Marketing  Darlene E. Weingand epub
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 |  1998 | File type: PDF | 189 pages

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Future-Driven Library Marketing goes beyond marketing-as-usual and offers a unique and practical program to position and market the library as the chosen information provider for all its customers. The strategies that will effectively market the library are future driven - they position the library, its products, and services for success - no matter what the future brings. Included are futures strategies such as: making a futures screen using the Delphi Method, identifyi...

You can specify the type of files you want, for your gadget.Future Driven Library Marketing (Practical Program to Position and Market the Library As the Chosen Information Provider)   |  Darlene E. Weingand. A good, fresh read, highly recommended.

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